Bikes + Friends
+ Food + Music
The Festival at Grassroots Gravel
Bike & Outdoor Expo. Concert. Local Food & Beer. This is for everyone.
Connect with bike and outdoor companies and clubs from across the industry, enjoy local food and beer, and get moved by outstanding bands at the all-new concert on Friday.
Set in the heart of downtown Pueblo, Grassroots Gravel is family-owned and celebrated for its welcoming atmosphere, legendary routes, exceptional production, and incredible people. Enjoy some Pueblo flavor. Welcome to our home.
Where:
The festival, expo, concert, and Start / Finish all take place right across the street from Brues Alehouse, 120 Riverwalk Pl, Pueblo, CO 81003.
When:
Friday, October 10th 2:00-6:00 pm + Concert 6:30-9:30 pm
Saturday, October 11th 11:00 am - 6:00 pm + Finish Line Party until final rider
What:
Bike and Outdoor industry vendors
Local artists
Local food and brews
Grassroots Gravel merch
Organizations and clubs from across the state
Rider & Racer Packet Pickup & more
Cycling and Outdoor gear
SRAM brings the cutting-edge drivetrains and brakes you trust—swing by to see what’s new for your bike.
Teravail Tires keeps you rolling over any gravel, dirt, or mud—swing by to find the perfect tire for your next adventure.
Bicycle Colorado makes riding better and safer for everyone. Visit and learn how they support Colorado’s bike community.
Avid Cyclist is your go-to for cycling news. Drop in to see what’s new and get inspired for your next ride.
Boreas Campers makes rugged, ready-for-anything camper trailers. Check ‘em out and imagine your next adventure.
Ardei is a Denver-based, female-owned cycling apparel brand rooted in resilience, style, and community.
The most fun you’ll ever have with a flat tire. Learn, compete, and win prizes in this series created by Grassroots Gravel.
Hydration, Nutrition, and Beverages
Flow Formulas creates performance nutrition for riders—helping you fuel, recover, and crush every ride.
Solar Roast Coffee brews delicious coffee powered by the sun—fueling your rides sustainably, one cup at a time.
Brues Alehouse pairs bold, flavorful craft beers with hearty, crave-worthy food—your go-to spot to refuel.
Athletic Brewing crafts hoppy, flavorful non-alcoholic beers—perfect for enjoying great taste while staying ride-ready.
Oso Adventure Meals brings bold, backcountry flavor with portable meals inspired by traditional Mexican recipes.
Neve Foods makes plant-based, athlete-designed smoothie pouches—clean, portable fuel for rides, recovery, and adventures.
Twisted Spoke CBD crafts products to support recovery, performance, and overall wellness for riders and athletes.
Community, Health, and Advocacy
UCHealth provides healthcare across CO, supporting communities with everything from routine care to sports medicine.
Adaptive Adventures opens the outdoors to everyone, providing adaptive cycling, kayaking, and more for everyone.
Ride for Racial Justice works to make cycling equitable, accessible and welcoming for everyone.
TheCyclistLawyer is a CO-based attorney helping cyclists navigate collisions, insurance, and more on and off the road.
T Fiber brings fiber internet to Pueblo, connecting the community and supporting local events and initiatives.
Palmer Land Conservancy protects southern Colorado’s land and water, conserving parks, trails, farms, and scenic spaces.
Nature & Wildlife Discovery Center brings people closer to nature with education, raptor rehabilitation, and more.
Crossroads Turning Points supports recovery and mental health, offering resources to help lead healthier lives.
Southern Colorado Trail Builders creates and maintains trails in the Pueblo region. Give ‘em a high-five!
Local Art
Hippy Steve’s / Dead Seventy is a Pueblo-based shop creating groovy, 70s-inspired art, stickers, tees, and home goods.
Deadhand is Pueblo-based surrealist art - vibrant, symbolic works that explore dreams, life, and the subconscious.
Interested in an expo booth?
Are you a cycling or outdoor-focused brand or artist? You may be a great fit at our festival! Contact us if you’re interested in an expo booth. Our expo features cycling industry leaders, local artists, local food vendors, and more. Let’s chat.